Advertising that reaches West Virginia's most lucrative audience!
Advertising to West Virginia tourists and residents has never been this easy! Welcome to the premier digital platform for travel, culture, and heritage in West Virginia. We connect brands with a loyal, engaged audience that is passionate about discovering West Virginia's beauty, history, outdoor recreation, and local businesses.
We offer tailored advertising solutions to help partner businesses grow, whether they're nonprofits, small businesses, tourism destinations, or statewide service providers.
Why advertising with West Virginia Explorer works
✅ Highly Targeted Audience
Our readers are West Virginians, former West Virginians, and travelers who are actively seeking experiences, services, and destinations throughout the Mountain State. We rank highly in Google search results for keywords like:
- "West Virginia hiking trails"
- "West Virginia ghost towns"
- "West Virginia state parks"
- "Cultural attractions in WV"
✅ Proven reach of our advertising
- More than 40,000 monthly visitors
- More than 100,000 monthly pageviews
- More than 12,000 email subscribers
- Strong domain authority with deep content across more than 50 categories
Advertising Options
We offer flexible, performance-driven packages:
📣 Display Advertising: We offer high-visibility banner ads (desktop & mobile) with placement across categories—travel, culture, business, outdoors
🌄 Business Listings: We offer a dedicated profile featuring your business's contact information, photos, and a map. Appear in relevant search & category pages
📬 Email Newsletter Features: We offer spotlight placement in our weekly email, providing direct exposure to over 15,000 engaged subscribers.
Who advertises with West Virginia Explorer?
West Virginia Explorer collaborates with a diverse range of advertisers, including local shops, artisans, resorts, ski areas, and outdoor adventure companies.
Our long-term advertisers include:
- Tourism bureaus & attractions
- Local shops & artisans
- Lodging & hospitality providers
- Outdoor adventure companies
- Real estate services
- Historical sites & cultural venues
- Education, events, and festivals
If your business operates in West Virginia, we can help your audience locate you.
Advertising to tourists (and locals) with West Virginia Explorer
West Virginia Explorer is one of the most effective platforms for advertisers seeking to reach a targeted and engaged audience of West Virginian travelers, tourists, and outdoor enthusiasts. With its deep-rooted presence in the Mountain State’s tourism industry, the website offers a direct line to those actively planning trips or currently visiting the region. Advertisers targeting West Virginia visitors will find a uniquely positioned opportunity to maximize exposure and engagement.
WVExplorer.com attracts a highly valuable audience, chiefly individuals actively seeking travel ideas, accommodations, attractions, and events throughout the state. Whether it’s someone planning a weekend getaway or a family preparing for a summer vacation, advertisers can reach travelers visiting West Virginia at the moment they’re making travel decisions. This type of targeted, intent-based traffic is highly convertible and ideal for businesses aiming to grow within the state’s vibrant tourism economy.
Outdoor recreation is one of West Virginia’s top draws, and WVExplorer.com excels in serving content to that niche. Businesses can effectively advertise to outdoor adventure tourists in West Virginia by leveraging WVExplorer’s authority and visibility in this space. From whitewater rafting to hiking, skiing, and rock climbing, the site draws an audience that’s eager to explore and spend.
For tourism businesses—whether hotels, outfitters, restaurants, or attractions—there’s no better place to advertise tourism businesses in West Virginia. The platform offers targeted and scalable advertising to the West Virginia travel audience. In an age of fragmented media, WVExplorer stands out by offering consistent, high-quality traffic from individuals genuinely interested in the state.
Marketing to the West Virginia tourism audience through WVExplorer.com is a strategic move for any advertiser seeking to enhance brand visibility, increase bookings, and drive tourism revenue in West Virginia.
Find out more about advertising to West Virginia travel audiences with the West Virginia Department of Tourism Annual Report.
